Link in Bio lets you analyze your microsite performance and measure the following:

• Total visits
  Shows the total number of visits of your microsite in the past month

  • A session is 30 mins, extended by interaction.

  • Page refresh will not trigger a new session.

  • One user can log multiple sessions per day.

• Unique visitors
  Number of unique visitors of your microsite in the past month

• Bounce rate
  Percentage of visitors who visited your microsite without taking any action before they left

• Average time on page
  Average time that people spent on a page

• Top link performance
  Link performance compared based on clicks.