Once a listening query set starts running, we get to download and process corresponding data: the listening mentions themselves and data enrichments (additional information about the mentions for the analysis).
For various reasons, downloading and processing all the data isn’t always immediate. It can take some time to get the data from the social network itself. Plus, in general, and for effectiveness, Socialbakers processes the listening data in batches, not post by post.
Some data and some data enrichments might be processed faster, some slower. That’s why the information about listening mentions might be appearing progressively.
The frequency of downloading new data and the frequency of updating the existing ones according to the data source is described in the following table:
Downloading and Processing Today’s Listening Data
The delays in downloading data can be noticed especially in Analytics when you include Today in the selected date range.
Today can be selected as a part of a broader date range or by choosing one of the following date range shortcuts:
- This Week
- This Month
- This Quarter
- This Year
Typically, the listening mentions are available almost immediately, within one hour at the latest. For details, see the table above.
However, even though you’re already seeing the listening mentions, it might take up to 2 hours to see advanced data about the listening mentions: sentiment, location, language, country, gender, topics, keywords, etcetera.
In case you opt to see only Today’s data, you would be informed that there’s no data yet.
If you include Today in a more extended date range, there’d usually be some data to display. Still, it might not include all the latest data. To make sure you’re aware some data might be missing, we inform you about that with an alert icon and explanatory tooltip.