Total Followers

Total number of Followers on the last day of a selected date range.

Total Followers Growth

Increase or decrease in the number of Followers over a selected date range.

Interactions per 1000 Followers

Sum of interactions (replies, Retweets, Likes) divided by the number of Followers a Profile had at the time of the Tweet and reply, and multiplied by 1000.

Profile Interactions

Number of all interactions (replies, Retweets, Likes) received by all of your monitored Twitter Profiles over a selected date range.

Question Response Rate

Percentage of public questions answered on the selected Twitter Profiles. A user question is identified when a mention contains a question mark in one of several possible languages (English, Armenian, Arabic, Japanese, and others).

Question Response Time

Average public question response time of the selected Twitter Profiles. A user question is identified when mention contains a question mark in one of several possible languages (English, Armenian, Arabic, Japanese, and others).

Number of Tweets

Sum of admin posts published on selected Twitter Profiles over a selected date range.

Recent Content

Overview of the most recent Tweets with additional information on Interactions/1000 Followers, Interactions, Likes, Replies or Retweets. Tweets are displayed as a list with up to 8 Tweets included.

Top Content

Overview of the top Tweets, sorted either by Interactions/1000 Followers, Interactions, Likes, Replies or Retweets. Tweets can be displayed as a list (up to 8 Tweets) or as cards (up to 4 Tweets).